Daniel Freytag is a UK-based photographer whose evocative images are of scenes that are, more often than not, overlooked for their seeming banality. And yet it’s in locations and still life such as these that Daniel’s talent comes to the fore, transforming the ordinary into the extraordinary through unique composition, colour and tone; his keenly observed images hinting at hidden narratives that endure well beyond the frame. Isolated objects and landscapes are cloaked with dignity, and the fresh perspective of the quirky nuances of everyday life offer up a wry smile. With a background in graphic design, Daniel is well versed on the spacial awareness of the page, and his photographs offer that rare hint of a particular situation, acting as the crucial ‘bridge’ between design and photography.

In both his personal and commercial work, Daniel remains committed to capturing those ‘in-between’ moments, giving depth to the unexpected beauty of the everyday. And with this comes an intimacy in its realness: No artifice, no set-up, purely the ability to re-engage the viewer with the ‘newness’ of the normal, and perhaps, at times, render it almost surreal.

And at the base of it all lies great collaboration. To this end, Daniel is passionate about meeting like-minded souls who share his love of exploring, sense of fun, and creating work that is as beautiful as it is intriguing. He looks forward to hearing from you.

Latest
Sydney Sick Children's Foundation Gold Dinner.
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Monolyth series shot for Qompendium magazine.
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